What does that mean, I hear you say?
#initoronit
Start working ON making your business better, rather than going to work IN your business every day.
For me, the love of selling cars eventually passed. I outgrew it, and found a new passion: running the business.
If I hadn't transitioned from being a car salesperson to a business owner, we'd still be in a yard selling the used imports and trade-ins the main dealers didn't want. My own business coach helped me take a "helicopter view" of my company. That shift helped me improve it, gain freedom from it, and grow it into an asset—rather than a high-pressure job. I worked ON the business allowing my staff to work IN the business.
Depending on what you want from your business, I can help you in two different ways:
Many people get into self-employment, craving freedom and wanting to be their own boss. But being a great car salesperson, carpenter, or accountant doesn't necessarily mean you're inherently good at running a business. If you find yourself trapped working a job rather than owning an asset, we need to talk. Let me help you get that helicopter view so you can step back and let your business work for you.
There are plenty of people who genuinely love the day-to-day work. You still love the buzz of selling cars, plastering the wall, cutting the grass, or doing someone else's VAT returns. You're happy working IN your business, and you aren't interested in building a massive asset—you just want a simpler life with no stress. If this sounds like you, we can look at your business and put systems in place that make your working life easier—giving you more time off if you want, or freeing up more time to make more money, the decision is yours.
We don't do casual chats that go nowhere. We build a system.
Our initial call after your rant email will be completely free. We use this time to figure out exactly where you are and identify the major bottlenecks eating up your time. If we choose to speak again after this, we can look at an hourly rate.
If you agree to go this far with us—which is usually after our second call—I charge a daily rate here. I dedicate a full day to this myself and build a road map of where your want you business to go. We then take a further 1-hour call to discuss the plan and make any changes you're not comfortable with, all included in the daily fee. After that, we try and move on with me as your coach on a monthly retainer to keep you accountable.
This is where we become "Mates". Twice a month, we sit across the table or on a Google Meets call. We go through your completed tasks, your uncompleted tasks, and any new ideas and issues. These are usually 1-hour calls, and if twice a month isn't enough, we can stack more hours in when you need more coaching.
I have deliberately not shared my daily or hourly rates online. I want you to call. I want to hear your issues. We'll talk for a bit, and within the first 20 minutes, we'll realise if I can actually help you or not.
I'll also measure you up to see if you are coachable at all. Not everyone is—ego gets in the way, and I'm not interested in dealing with that. If we are a fit, we will agree on a rate.
I've sold cars for 26 years now, and if you're in sales yourself, you know exactly how it goes. If the first question out of a customer's mouth is, 'How much is that?' or 'What's your best price?' before you've had any real interaction, you know they aren't buying on value—they're buying on price. Remember, I'm not here to compete on price. I am here to deliver value.
A quick note on time:
I use a few AI tools to make my life easier, keep costs down for you, and give me more time in my working day to actually think about your business. Before we talk, I want you to remember this: when we say we will speak for an hour, I am probably preparing 30 minutes before, and summarising for 30 minutes after. One hour does not mean One Hour.